Sunday, May 17, 2020

1984 vs Today Essay - 857 Words

1984, a novel by George Orwell, represents a dystopian society in which the people of Oceania are surveilled by the government almost all the time and have no freedoms. Today, citizens of the United States and other countries are watched in a similar way. Though different technological and personal ways of keeping watch on society than 1984, today’s government is also able to monitor most aspects of the people’s life. 1984 might be a dystopian society, but today’s condition seems to be moving towards that controlling state, where the citizens are surveilled by the government at all times. The 1984 community provided many ways to surveill its citizens, one being The Thought Police The Thought Police were undercover operatives who hid†¦show more content†¦Though the consequences of citizen’s actions through technology today are not as severe or are non punishable, they do not take the government’s surveillance as seriously as the citizens of Oceania did in 1984. One NSA system can reach about 75% of all US Internet traffic, communications by foreigners and Americans (Gorman n. pag.). The US governments defense to surveillance claims is that the justification is National Security (Calamur n. pag.)., and this may be true, but the question of the freedom to privacy ratio, as a free nation, is still undecided. One way surveillance is now even more accessible is due to Google Glass. With Google Glass, nobodys pointing a camera... phone. You no longer know if youre being filmed... an unspoken social rule is being violated (Brown 42). and gives the gover nment the ability to see from the point of view of anyone. With most every person you meet having quick access to some sort of recordable technology, it is easy to have your actions recorded or documented without your knowledge. The information can be easily spread around the world without your knowing or permission with just a simple touch. As said before, â€Å".....an unspoken social rule is being violated† (Brown 42), taking away the sense of privacy and security felt by many Americans. Another form of surveillance, used by specifically the NYPD, is the use of undercover cops. Since The Occupy Wall StreetShow MoreRelated texas vs johnson Essay687 Words   |  3 Pages nbsp;nbsp;nbsp;nbsp;nbsp;Texas vs. Johnson A very controversial court case in American history was Texas vs. Johnson (1984). In 1984, a man named Gregory Lee Johnson followed a group of anti – Reagan protesters to oppose the American exploitation of third world countries. This act of rebellion resulted in the burning of the American flag. Out of a total of approximately one hundred demonstrators who were involved in this ordeal, Johnson was solely charged with a crime. Johnson was arrestedRead MoreHuxley V. Orwell1015 Words   |  5 PagesBrave New World v. 1984 June 8, 2011 It is no question that both Huxley and Orwell were displeased with our societal norms by their predictions in Brave New World and 1984. However, the two famous novels could not have differed more in their visions of tomorrow. Huxley portrays a nation of pleasure addicted, mindless beings merely existing. Orwell illustrated such a strict regime that the pursuit of knowledge would be banned and our voices would be silenced. Imagine living in a world withoutRead MoreA Landmark Supreme Court Case856 Words   |  4 Pageseveryday life, and predict how current issues and cases will be affected by past decisions (The Judicial Learning Center, 2012). There are many examples of Supreme Court cases that are considered to be a landmark, but one example is Texas vs. Johnson. Outside of the 1984 Republican National Convention in Dallas, Texas, many people protested President Ronald Reagan’s policies. Among the protestors was one man named Gregory Lee Johnson. This man was so upset by the policies of the President that he burnedRead MoreVideo Gaming And High Performance Gamming Computers1201 Words   |  5 Pagesconsoles. Here I am going to go over why I believe this based on price, functions available, control of functionality, choices of games, and community size. To start off let’s look at the background of video games and how it evolved in to what it is today. Video gaming started becoming popular around the 1970’s when Atari released their pong arcade machine. (Atari, 99)during this time many first generation consoles started being released which included the Magnavox Odyssey, TV Tennis Electronics, andRead MoreAnalysis of the Use, Importance, and Implementation of a Data Dictionary1109 Words   |  4 Pagesto fill the need enterprises have for unifying and integrating diverse, often previously siloed databases and legacy systems together, creating more agile, advanced and comprehensive data models that define a business entire value chain (Asscher, 1984). Integrating customer and sales data across the enterprise has led to Customer Relationship Management (CRM) systems becoming more effective in attracting, selling and serving prospects and customers both. At a system architectural level, the dataRead MoreEssay on Cattells Big Five Factors997 Words   |  4 PagesResearch Raymond Cattell (1905-present) designed the â€Å"Big five Factors of Personality†, in which five classifications are revealed. Big Five factors: #1 extraversion vs. introversion, #2 agreeableness vs. antagonism, #3 conscientiousness vs. undirected ness, #4 neuroticism vs. emotional stability, and #5 openness to experience vs. not open to experience. Han’s Eysenck’s and Sir Francis Galton behavior genetics research and Arnold Buss’ three concerns for evolutionary personality theory coinsidedRead MoreThe Trial No Search Warrant1049 Words   |  5 Pagespictures, after police illegally obtained them. At the time Ohio had a statute that made the possession of obscene literature criminal. At Mapp’s trial no search warrant was admitted into evidence, however she was still convicted. The Court citing Wolf vs Colorado found that evidence obtained from an unlawful search and seizure is admissible in criminal prosecution. On appeal, the Supreme Court of th e United States reversed the judgment and remanded the case to the Court. â€Å"unlawful searches and seizure†Read MoreEssay about Utopia Vs. Dystopia959 Words   |  4 Pages Utopia Vs. Dystopia Each person has their own vision of utopia. Utopia means an ideal state, a paradise, a land of enchantment. It has been a central part of the history of ideas in Western Civilization. Philosophers and writers continue to imagine and conceive plans for an ideal state even today. They use models of ideal government to express their ideas on contemporary issues and political conditions. Man has never of comparing the real and ideal, actuality and dream, and the stark facts ofRead MoreThe Sports Career of Wayne Getzky615 Words   |  3 Pagesbeat his record with 109. The second record also known as the â€Å"unbreakable† record was Phil Esposito’s of 76 goals and Gretzky broke it with 92 goals. While being on the Oilers and Gretzky became Captain he led them to 4 Stanley Cups Championship (1984, 1985, 1987, and 1988) in less than 5 years. After the last Championship in 1988 Gretzky finds out that he is being sold to the Los Angeles Kings. After being traded to the Los Angeles Kings where Gretzky brought this team to life, brought peopleRead MoreEducation: The Down Fall of the U.S.1680 Words   |  7 Pagesour society are presently being eroded by a rising tide of mediocrity that threatens our very future as a Nation and a people and If an unfriendly foreign power had attempted to impose on America the mediocre educational performance that exists today, we might well have viewed it as an act of war.†, the report sent off a firestorm of reform efforts at the local, state, and federal levels. Almost thirty years later, has the commission’s recommendations been implemented, or have any of the reform

Wednesday, May 6, 2020

Marketing Mix The Marketing Strategy - 1335 Words

Marketing Mix is one of the most important concepts for marketing. Marketing mix is also called the 4Ps, which are price, place, product, and promotion. They are the ingredients that combine to capture and promote a brand or product’s unique selling points that differentiate it from its competitors. Neil H. Borden, an advertising professor at Harvard University coined the term marketing mix. The ideas behind Borden’s model were refined over the years until Edmond Jerome McCarthy, a marketing professor and author Jerome McCarthy, a marketing professor and author reduced them to 4 elements called â€Å"The Four Ps.† This classification is currently being used by marketing companies, branding agencies, and web design companies around the world.†¦show more content†¦Place (Distribution): Companies can either handle distribution through a single channel or a combination of strategies such as selling directly to consumers through a company field sales force, operating through independent intermediaries at the local level, or depending on an outside distribution system that provides regional or global coverage (Czinkota and Ronkainen, 1996). (p.113) All companies have to catch the eyes of the consumer because it will be easy to sell the product, if the customers feel attraction to the product they would buy it. So it will be a good distribution or â€Å"place† strategy. According to Cheon et al. (2007) Promotion is â€Å"The general requirements of effective promotion strategies can apply the global communication as well (p. 114) here companies can include any type of advertising to promote the product and customer could know about it. Here they can also include consumer schemes, â€Å"direct marketing†. All the elements of marketing mix are very important and companies cannot work without any of them because if they do they would not be available to create some good strategies for the product and business could failing. But if they handled on the right way they would be success on business. Target Consumer: â€Å"It is important because different consumers may have differentShow MoreRelatedMarketing Mix : A Marketing Strategy1907 Words   |  8 PagesAccording to the Economic Times, a marketing mix ‘refers to the set of actions, or tactics, that a company uses to promote its brand or product in the market.’ (http://economictimes.indiatimes.com/definition/marketing-mix).Define and critically evaluate the key areas of marketing mix that should be included as a part of successful marketing strategy: Use a case study to examine each area in detail. Marketing mix is a tool used by companies to strengthen products brand and help to sell the productRead MoreMarketing Strategy For The Marketing Mix1908 Words   |  8 PagesMarketing strategy for period 11 Name Institution Course Date Table of contents Company overview †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 2 Identification of goals†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦4 Implication of the marketing mix elements†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...7 Financial projections†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..8 Executive summary†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦9 References†¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦10 Company Overview Allstar Brands medicine group is an organization that has recorded leading sales in over the counterRead MoreMarketing Strategy : The Heart Of Marketing Mix990 Words   |  4 PagesIndividual Assignment (Marketing) Introduction Product strategy lead an integral role in a firm in the area of decision making. According to Kotler (1991), product strategy is the heart of marketing mix. Adopted a suitable product strategy is imperative for a firm as it cause a direct impact on the satisfaction of the customers. The backpack presented focuses on the function for sports consumers’ needs. This report is to figure out the best comprehensive strategy to fulfil consumers’ needs and simultaneouslyRead MoreMarketing Mix Strategy And Analysis1387 Words   |  6 Pagesstores available in all prime location near to all amenities and public can reach their easily. Marketing Mix Strategy Analysis [Introduction] Marketing Plays a vital role in a business, because of marketing the business can offer their offerings and to their customers and provides the services. Marketing is a combination of 4 P’s which are Product, Prize, Place and promotion, to Analysis the marketing of this business, I am explaining the points are given below, which helps to understand the businessRead MoreMaggi Marketing Mix Strategy1618 Words   |  7 Pagesbrand in India in the same product category. This soup was initially test marketed in 1974 in Kerala. The response was not encouraging. Having then realized that the dietary habits of Keralites are not conductive to the idea of drinking soup, test marketing of the brand extended to Goa with the idea that Goan food habits have some similarity with western habits. Fortunately for the company, the test turned out to be positive and Maggi became an accepted brand in India. Maggi has faced lot of hurdlesRead MoreDevelop Marketing Mix Strategy2528 Words   |  11 PagesIntroduction 3 Objectives 3 Methodology 3 Understanding marketing mix and the four Ps 4 Marketing Mix Strategy Using Four P’s 6 Product 6 Product differentiation 7 Feature 7 Ingredients 8 Quality 8 Packaging 9 Price 10 Discount 12 Allowances 12 Payment Period or Credit Terms 12 Place 13 Channels 14 Transport 15 Coverage 15 Promotion 16 Sponsorship 18 Personal Selling 19 Public Relations 19 Internet marketing 19 Sales Promotion 20 Advertising 20 Conclusion 21 Read MorePromotional Strategies : Marketing Mix1228 Words   |  5 PagesPromotional Strategies Promotion is one of the marketing mix elements among a system of five in a promotional plan, known as the five P’s. These elements are personal selling, advertising, sales promotion, direct marketing and publicity. Objectives: †¢ To initiate a strong awareness of the launch of the new product, V8 Plus, throughout the target market. †¢ Extend our existing line of V8 products. †¢ Maintain and increase relationships with current and future retailers. †¢ Preserve the interestRead MoreEvaluation of Kia’s Current Marketing Strategy and Marketing Mix2261 Words   |  10 Pagesenjoyable and memorable Marketing strategy Kia’s marketing strategy is designed to answer two questions; firstly, which customers will need to be served? And how value for customers will be created? The first one will be answered through the process of segmentation and targeting and the second one through the process of differentiation and positioning. Kia uses data from surveys such as NCBS (New Car Buyers Survey) and TGI (the world’s leading provider of marketing and media surveys) to gatherRead MoreSwot Analysis : Marketing Mix Strategy1227 Words   |  5 Pagesrate. (Tootelian et al, 2012 ABS, 2011). Marketing Mix Strategy. The marketing mix is the usual ways of controlling, planning marketing equipment’s that an organisation or a company uses to produce a reasonable and desirable reply from its target market (Gronroos, 1994). The marketing mix strategy comprises of whatever influences demand that a company want to do in order to generate production. It is a very crucial instrument that help in marketing planning systems and performance (Cousins, 1991)Read MoreMarketin Strategy and Marketing Mix of Frooti6088 Words   |  25 PagesINDEX 1.CHAPTER  ± I    * Introduction    *Scope of project    *Objective of project    2. CHAPTER  ± II    * Company profile    *Industry profile    *Beverage preparation section    *Sidel section    *Marketing   strategy    *Marketing Mix    3.CHAPTER  ± III    *Research Methodology    4.CHAPTER  ± IV    *Marketing survey   Ã‚   Data Analysis 5. CHAPTER  ± IV *SWOT Analysis    *Recommendations    *Suggestion    6.CONCLUSION    7.LIMITATION 8.BIBLIOGRAPHY 9.QUESTIONNAIRE [pic] [pic] [pic]

Harry Potter Essay Thesis Example For Students

Harry Potter Essay Thesis The Best book I ever read this summer was Harry Potter and the Prisoner of Azkaban. Some of the characters in the book are Harry Potter, Bathilda Bagshot (author) , Wendelin the Weird (witch) ,Vernon Dursley ,Petunia Dursley,Dudley Dursley ,Ron Weasley, Hermione Granger, Hedwig (Harrys owl), Lily Potter, James Potter, Errol (Weasleys owl), Arthur Weasley, Bill Weasley, Molly Weasley, Scabbers, Ginny, Percy Weasley, Fred Weasley, George Weasley, Hagrid, Minvera McGonagall, Sirius Black, Marge Dursley (Dudleys aunt, Harrys relative by marriage), Ripper (Marges dog) , Colonel Fubster (takes care of Marges other dogs w/ her), Stan Shunpike (Knight Bus assistant) , Neville Longbottom, Ernie Prang (Knight Bus driver), Madam Marsh (woman on Knight Bus). Those are just a few of the characters in Harry Potter. Harry Potter through his many adventures is a wizard. Not a bad wizard a good oneOne of the few left that are. His Uncle is Sirius Black who is the worst wizard in the history of wizard ry and witchcraft. Sirius is worst not meaning bad at wizardry meaning evil. He killed both his mom and dad and tried to kill him but did not succeed in doing so. So Harry go to the Weasleys house to live. They hate him so bad they locked him in the closet for a week. Then when he was able to get out of the closet he go migrated upstairs to an old room that has cob webs all over the place, He finally gets adapted to it but still doesnt get used to the Weasleys way of doing things around the house, Mainly because he has to do all the work. As soon as Harry stepped through the door they pictured him as a person to do all the chores they need done and that Dudley was to lazy to do (which was all of them).That is a summary of the beginning of the book. Exciting HuH? Well get itBook Reports